Emotions should not be allowed to enter into serious corporate decision making process...

All the PROs and CONs must be very dispassionately considered before a decision is made.

 

But it is not an easy decision to make.

What factors are to be taken into consideration?
Who you turn to for a professional advice:

* Your Attorney?
* Your Public Accounting Firm?
* Your Bank?

You need an expert first to to determine if 'Going Public' is the right course of action for you.

So far you have only considered all the advantages of the idea.

But you need to consult professionals who will also tell you the other side of the story:

Costs:
- Preparation
- Documentation
- Registration
- Management and additional oversight
- Ongoing Reporting Costs
Regulatory Issues
Disclosure Issues
Surrender of privacy
Timing Issue
Increased Scrutiny.

This is not all.

Many more issues will concern you and distract you from concentrating on your day-to-day business.
Experts advise that the planning for GOING PUBLIC should be done well in advance.

It is important that:

All those involved in your business must participate in decision-making process:
- Management
- Owners/shareholders
- Your Attorney, Auditor and Friends and Well-Wishers

All companies have to go through these steps before and after going public.